The Efficient Light Bulb

As published in The Imaging Executive

Once upon a time, there was a light bulb. This light bulb was quite a remarkable light bulb: it was praised far and wide for its incredible efficiency. This light bulb gave off no waste heat. This light bulb did not contribute to global warming. It had no carbon footprint.  It did not rely on fossil fuels. Truly, it was an amazing light bulb and visitors came every day to see this remarkable light bulb.

One day, though, a traveler coming to see the light bulb in action was delayed by an unfortunate flood that closed several roads. He did not arrive until well after night had fallen. Much to his surprise, he found the light bulb sitting in a pitch dark room.

“Why aren’t you giving light?” asked the traveler.

“Give light!” replied the light bulb in shocked tones. “You must be joking. If I did that, I would use fossil fuels. I would have a carbon footprint. I would give off waste heat. I would no longer be efficient.”

“But isn’t the purpose of a light bulb to give light?” asked the traveler.

“I’ve always been told to be efficient,” replied the light bulb with a shrug. If you have never seen a light bulb shrug, it is truly a wonder to behold. The traveler would have been amazed, except, of course, that the room was too dark for him to see the miraculous event.

Once upon a time, there was a software company named “Soak, Inc.” Soak’s product relied upon a very complex database server. One day, the VP of Engineering stormed into the office and declared, “The server is too slow. We need to speed it up.”

From that day forth, every effort was focused on improving the speed of the server. Other issues were deemed insignificant beside the one, critical, goal of performance. Engineers who dared to raise other issues were publically humiliated for wasting the company’s time. Bugs that did not relate to performance issues were deemed “optional.” People who spent time reviewing the optional bugs and trying to fix them were warned that their insubordination would cost them their jobs if it did not cease immediately.

Eventually, Soak developed an amazingly efficient server. It was fast. It was robust. It was ready to demonstrate to potential clients.

The demo started out remarkably well. The server did not crash, causing some to believe that this couldn’t actually be a demonstration of a software product. Indeed, the server performed flawlessly. All would have gone well indeed for Soak had not someone noticed that the data being delivered by the server didn’t make sense. Yes, what the server had gained in performance it had lost in accuracy. In other words, it was incredibly good at very rapidly delivering useless or incorrect information.

When the engineers were questioned about this unfortunate oversight, they shrugged and replied, “We were told to be efficient.”

While it is not nearly as amazing to see an engineer shrug as it is to see a light bulb shrug, the effects are much the same.

Once upon a time, there was a large company called “Red.” Red Inc. had a team of salesmen who were, it seems, not producing the necessary volume of sales.  While this may have gone a long way toward explaining the name of the company, it was not exactly a viable long-term strategy.

One day, the VP of Sales decided that the problem was clearly that the salesmen were not calling enough potential clients. They were wasting their time. They needed to be more efficient with their calls.

Much effort was spent focusing on the calling habits of the salesmen. They were given scripts. They were forced to practice making calls with various managers listening in and rating them on their performance on these practice calls. Those salesmen who demonstrated too great, or at least too obvious, a reluctance to make calls were dismissed. Those who questioned whether this was the right way to approach the problem either learned quickly to shut up or were also dismissed.

The sales team became very efficient at making calls. Sales did not increase. The remaining salesmen shrugged.

It turns out that even the best salesmen are reluctant to make calls. The problem was not with making the calls. The problem was with projecting the necessary confidence and optimism to attract and hold the interest of the client. Clients, it seems, are not all that likely to buy from salesmen who do not appear enthusiastic and confident in what they are selling. It also helps to know how to close the deal.

In each of these situations, a goal was set, a metric for success was defined, and that metric became the sole determinant of progress. Goals are extremely powerful tools: the best thing about them is that you accomplish them. Unfortunately, sometimes the worst thing about goals is that you accomplish them. In each of these examples, they accomplished their goals. A dead light bulb is extremely efficient, but not useful. Similar observations can be made about the server and the sales team.

Before leaping into setting a goal, especially a goal to solve a problem, it helps to understand the actual problem and to understand what the actual symptoms are. At Red, they assumed that an unwillingness or inability to make calls was the cause of the low sales and set their goals accordingly. We’ll never know how many top salesmen they dismissed because they didn’t realize that even the best salesmen suffer from call reluctance. Rather than create useful goals, they fixated on a symptom. That did not, however, actually change anything.

At both Soak and Red, the respective VPs stated that they were trying to solve the problems their companies were facing as rapidly and effectively as possible. They were setting goals. They were Taking Action! Taking action is certainly helpful, but it is even more helpful to be taking the correct action. Since it’s not always possible to determine just what the correct action is, it becomes even more critical to listen to the feedback and questions from the people who are charged with actually executing the action. The engineers and the salesmen knew that something was wrong, but no one was willing to listen to them. Remember, a key aspect of successful goal setting is understanding the feedback you’re getting.

I realize that many of you reading this are probably chuckling to yourselves and thinking that this scenario could never happen at your companies. The folks at Soak and Red said the same before, during, and even after it happened to them. The light bulb had no comment.

Setting a goal, for example, to be more efficient , seems like it makes sense and certainly feels good. However, it pays to determine if that goal is actually going to get you what you want. Otherwise, you may just end up with a dead light bulb.

Common Hiring Mistakes

When I spoke at ERE Expo, Todd Raphael, editor of the Journal of Corporate Recruiting Leadership, interviewed me on why companies make hiring mistakes. The interview is now up on YouTube: http://www.youtube.com/watch?v=GUFbWww7Pic.

The Hydrangea Conundrum

As published in The CEO Refresher.

If you were following the news last summer, you’ve probably heard that, after the cancellation of the Rocky and Bullwinkle show, Boris and Natasha retired to Montclair, NJ. More specifically, the FBI announced the arrest of ten Russian spies whose mission appears to have been to infiltrate the PTA. At a certain level, the whole affair seems like a rather bizarre choice between putting together a deep-cover infiltration or having the New York Times delivered to your doorstep. What is particularly interesting, though, is the reaction of a neighbor of one of the accused spies:

“She couldn’t be a spy. Look what she did with the hydrangeas!”

This one line has received a great deal of press, to say nothing of a featured spot on late night comedy. It is, on the surface, quite ludicrous. After all, what would hydrangeas have to do with whether or not someone is a spy? Of course, the traditional movie image of a spy generally involves someone in a trench coat and sunglasses, but so what? Even the most dedicated spy has to take that trench coat off sometimes!

Seriously, though, this is exactly the point: when we hear about spies, we have a certain mental image created from a mixture of James Bond, Jason Bourne, perhaps some John le Carré novels, and so forth. When we see something that is inconsistent with that image, we make certain assumptions and judgments, often without realizing it. It is, let’s face it, hard to imagine James Bond planting hydrangeas. A good spy, though, is going to be aware of exactly this tendency and will take advantage of it: exactly because it is so hard to imagine James Bond planting hydrangeas is why he would do it.

The fact is, planting hydrangeas is as much an indication of whether or not someone is a spy as being charming in an interview is an indication that a person is a good hire or working long hours is an indication that someone is dedicated to the company.

OK, I realize that I’m taking a sacred cow and starting to grind it up into hamburger, so let’s look at these different scenarios.

When I talk with different employers about what they’re hoping to accomplish through their interview process, I get some interesting answers. The people higher up the management ladder tell me they’re trying to find the best potential employees, while the people who are actually meeting with the candidates the most tell me they’re looking for someone who will be fun to work with. This is rather like getting married, or not, after a first date.

While charming might be very nice and feel good in an interview, the worst prima donnas are often extremely charming and engaging for short periods of time. It isn’t until you’ve worked with them for a while that it becomes obvious what you’re dealing with. They know how to plant those hydrangeas, though, and are fully prepared to take maximum advantage of the impression that gives. In fact, some of the most competent people come off the worst in interviews because they’re seen as too intense or too “threatening.” That last seems to mean, “more competent than I am!” If the interview isn’t structured and the interviewers trained appropriately, the hydrangea effect is going to produce a lot of false positives and false negatives!

The hydrangea effect is in also in full flower in employee evaluations. I can’t count how often managers tell me that their best people are the ones who are working the most hours. Yet, when we actually look at results, we find that the correlation isn’t quite there. Focusing on accomplishments without looking at time spent reveals that quite often working long hours is just another form of the hydrangea effect. However, the fact is that a lot of people are well aware of the fact that visibly working late is a good way of currying favor and generating an image of dedication. This image is so powerful that I’ve even see the person doing inferior work be rated more highly than the superior performer who didn’t work late. What is even more interesting is the implicit statement that someone who gets the job done slowly is more valuable than someone who gets it done quickly. Consider that the next time you’re sitting around waiting for the mechanic to finish working on your car!

While it’s clearly the case that the hydrangea effect makes it hard to catch spies, that’s not going to be an issue for most of us. When it causes us to hire or reward the wrong people then it can lead to some rather unpleasant corporate hay fever, and that is an issue for most businesses.

So how do you tell when the hydrangea effect is influencing your decisions?

Next time you find yourself saying, “He must be a good hire because he’s so well-dressed and charming,” or “She must be doing great work because she works such long hours,” try replacing everything after the word “because” with: “he/she did such amazing things with the hydrangeas.” Does it still sound equally valid? You should have a very different reaction in either of those examples than if the sentence was “She’s must be doing great work because she meets all her deadlines and the customers love her stuff.”

In other words, are you focusing on something real, such as results, or are you being distracted by the colorful flowers?

Balance the Individual and the Team for Top Performance

As published in Corp! Magazine

In Monty Python’s classic comedy, “The Life of Brian,” there is a scene fairly early in the movie when the people of Jerusalem have decided that Brian is the Messiah and are standing waiting on the street outside his window. Brian’s mother screams out at the crowd, “You are all individuals.”

The crowd replies: “We are all individuals.”

A pause, and then a lone voice yells, “I’m not.”

This is typical Monty Python absurdist humor, but it makes a very serious point. What is standing outside Brian’s window is not a group of individuals, it’s a mob. A mob is a group in which individuality is lost in the urge to conform to the group. As the movie progresses, we see the mob do various ludicrous things as they follow their unwilling prophet. Brian’s followers are, of course, convinced that they are acting according to his instructions and executing his desires, no matter how much Brian screams to the contrary. This being a Python film, the sequence of events is absolutely hilarious.

In a business, not so much. Unfortunately, the tendency for a group to lose individuality in the service of a charismatic leader or a particularly enticing corporate vision is not restricted to comedy. At one large software company, the dynamic became quite extreme: employees were expected to arrive at a certain time, eat lunch at a certain time, visit a certain set of restaurants, leave at a certain time, and so forth. No deviation was tolerated. The mantra was, “We’re a team. We do everything alike!”

Sound fanciful? I wish it were.

The problem is that a team that loses its individuality is not a team, it’s a mob or a rabble. It can be a very disciplined mob or rabble, sort of like the Storm Troopers in “Star Wars,” but it’s still a mob. Like the Storm Troopers, it’s very good at dealing with routine situations, but isn’t very good at dealing with the unexpected: new tactics from the rebels or, if you prefer, new competitors or existing competitors adopting new strategies. The other problem is that when a group focuses on homogeneity, it loses its ability for the strengths of some to compensate for the weaknesses of others: the Storm Troopers, for example, cannot successfully shoot the broad side of a barn.

At a different high-tech company, the only engineers hired matched a very precise and very limited profile. Not only did you have to solve a certain set of puzzles, you had to solve them in just the right way. Alternate solutions were not tolerated. This created a team that was very good at creating intricate, convoluted algorithms, and a user interface that was equally intricate and convoluted.

None of these situations are as extreme as that portrayed in “The Life of Brian,” but then again, they aren’t as funny either.

Later in the movie, we see the opposite end of the spectrum: the members of the People’s Front of Judea are so busy drawing insignificant distinctions between each of their positions that they are not functioning as a team. Rather, they are a horde. Each person is operating according to their own individual needs and goals, with no actual concern about the goals or strategy of the group. In a horde, everyone is a hero, entitled to his or her share of the plunder and devil take the hindmost. Cooperation is almost accidental, and the group is likely to break apart at the slightest disagreement:  the People’s Front of Judea can’t even quite figure out why the Judean People’s Front broke off, but is quite happy to yell, “Splitters!”

At a certain manufacturing company, each department was totally focused on doing its own job. None of the departments considered how their actions or decisions affected the others. Within each department, much the same thing was happening at an individual level. Rather than figuring out how to work together, they spent their time blaming one another for the inevitable failures. Fixing this issue saved the company in question several hundred thousand dollars a year.

The challenge, of course, is to find the middle ground, where the individual and the team are in balance. While it’s extremely difficult to find the exact middle, anywhere in the general vicinity works pretty well. Peak performance occurs when people are committed to the goals of the company and the team, and are also free to pursue their personal goals and work the way they want to work. Is it easy? No: less than one team in five ever gets there. However, it sure beats a horde or a mob of people chanting, “We are all individuals.”

Stephen Balzac is an expert on leadership and organizational development. A consultant, author, and professional speaker, he is president of 7 Steps Ahead, an organizational development firm focused on helping businesses get unstuck. Steve is the author of “The 36-Hour Course in Organizational Development,” published by McGraw-Hill, and a contributing author to volume one of “Ethics and Game Design: Teaching Values Through Play.” For more information, contact steve@7stepsahead.com.

Make a New Plan, Stan

As published in Corp! Magazine

Jesse Livermore, the legendary stock trader of the early twentieth century, was famed for his ability to keep his cool no matter what the market was doing. He neither became discouraged when he lost money or exhilarated when he made money, and he made a lot of money. His greatest triumph was making $100 million (no, that’s not an error) on Oct. 29, 1929, the day of the market crash that preceded the Great Depression. He was one of only two people to make money that day. As people were panicking around him, he calmly covered his short positions into the chaos. What was his secret?

It was simple: Jesse Livermore had a plan. Over the course of his trading career, he developed a plan for when to buy and when to sell. When the plan didn’t work, he stepped back, analyzed the failure, and adjusted his plan. Jesse Livermore’s plan failed many times, especially during his early days as a trader. He went broke more than once and, in 1915, was a million dollars in debt. But Jesse Livermore never failed.

Now this may look like sophistry: he created the plan and the plan led him into bankruptcy. Isn’t that a failure? Sure: it was a failure of the plan. By creating an external construct, a plan, Livermore was able to prevent his emotions from dominating his trading. More broadly, he was able to place the failure outside himself. It’s much easier to change one’s plan than it is to change oneself. On the flip side, when things went well, he could enjoy the fruits of victory without allowing the excitement to color his perceptions and cost him his profits. Each day, he knew that he had followed his plan.

This lesson can be easily applied to the business world, especially today. The news is a steady drumbeat of economic disaster after economic disaster, bankruptcies, shrinking sales, and so forth. It’s extremely difficult to not become discouraged; I regularly hear from business owners that they are no longer listening to the news. It’s simply too depressing. Unfortunately, restricting information only reduces a business’s ability to act when the opportunity presents itself; you won’t even know that the opportunity is there! Tom Watson, the founder of IBM, was reputed to read the papers every day all through the Great Depression. He had a plan, and part of his plan involved staying aware of what was happening around him. He was waiting and watching for his moment of opportunity. That moment came, and the rest, as they say, is history.

So how do you go about making a plan?

  • Start by defining a broad vision of what your business wants to accomplish. What will the world look like if you’re successful?
  • Identify the steps needed to bring that vision into reality.
  • For each step, identify how you will recognize whether or not it is working. It pays to decide upon your metrics before the pressure is on, and to identify the signs of trouble as early as possible. Jesse Livermore never bought a stock without deciding in advance the conditions under which he’d sell it, whether for a profit or a loss. As a result, his losses were small and his profits large.
  • Break those steps down into activities that can be done on a daily, weekly, and monthly basis.
  • Define appropriate checkpoints where you can evaluate progress and determine whether or not your plan is working. Remember to allow sufficient time to collect enough data to make a good decision. Evaluating before you have enough information is an excellent way to abandon a successful plan before it has time to pay off.
  • Execute your plan, day in and day out. You measure your own success or failure by whether or not you stuck to the plan.
  • Constantly review and revise your plan as you learn more. Failures of the plan are simply an opportunity to evaluate and adjust.

When we fail, it can be difficult indeed to get up and try again. But when the plan fails, it’s relatively simple to modify it and keep going.

What’s your plan?

Stephen Balzac is an expert on leadership and organizational development. A consultant, author, and professional speaker, he is president of 7 Steps Ahead, an organizational development firm focused on helping businesses get unstuck. Steve is the author of “The 36-Hour Course in Organizational Development,” published by McGraw-Hill, and a contributing author to volume one of “Ethics and Game Design: Teaching Values Through Play.” For more information, visit www.7stepsahead.com or contact steve@7stepsahead.com.

The Peter Principle of the Thing

As published in Corp! Magazine

A good many years ago, I was working at a small software company. For various personal reasons, the VP of Engineering abruptly left the company and one of the senior engineers was promptly promoted to take this place. Now, this guy was an excellent engineer and I learned a great deal from him. He was a fun person to work with and someone who was always enthusiastic. He was picked for the job exactly because of those qualities and because of his engineering prowess. However, as a manager of engineering, he never appeared to have the same joy and excitement about his job. Indeed, he often gave the impression that he’d rather be writing code than managing other people who were writing the code. After the company folded, as far as I know, he went back to engineering.

At another company, Jim was a star researcher. He was brilliant. He was the person who came up with idea after idea. He did so well that eventually he was put in charge of the lab. At that point, things went downhill. Working through other people drove Jim up the wall. He wanted to be in the lab, not arguing about the best way to do things. He couldn’t go back, though, without being viewed as a failure. At the same time, he couldn’t get promoted until he “shaped up” and “made his lab more productive.” He was trapped doing a job he didn’t particularly enjoy and wasn’t particularly good at.

Both of these stories are examples of a hypothesis first proposed in the 1960s by psychologist Lawrence J. Peter. Today, the “Peter Principle” is spoken about with a certain amusement and a smug “yeah right” attitude. Unfortunately, “yeah right” is the only construction in the English language in which a double positive makes a negative. In other words, the Peter Principle is popularly seen as a joke. In fact, it’s not. Moreover, it turns out that when you have an environment in which someone can be promoted into a job that is significantly different from what they’ve been doing, the Peter Principle is virtually inevitable. The key point lies in recognizing what constitutes “significantly different.”

Well, as it happens, managing engineers is significantly different from being an excellent engineer. Managing researchers is significantly different from being a top researcher. Managing salesmen is significantly different from being a top salesman. However, being a top engineer, researcher, salesman, or whatever is exactly what brings that person to the attention of senior management. If this isn’t disturbing enough, in the study confirming this phenomenon, authors Pluchino, Rapisarda, and Garofalo also found that the best way to avoid it was to either promote people randomly or promote the best and the worst performers equally.

As Monty Python might say, “This is getting silly!” After all, how can it possibly be true that random promotion would work better than promoting the best performers into management?

Consider how much time, effort, and training is required to become a top engineer, researcher, salesman, doctor, or just about anything else. Nothing in the training these people receive prepares them to manage others. In fact, good management is, in many ways, the antithesis of being a successful solo performer: instead of doing the work yourself, you are now doing it through others. Motivating others is a different experience than motivating yourself. Helping others stay focused and on track is different from keeping yourself focused and on track.

So, without resorting to promoting people randomly, what could be done to prevent the Peter Principle from taking over in your company?

Well, if it were possible for someone to both be a manager and not be a manager at the same time, you would be able to see if they could do the job, and allow them to continue along the track they’re on if they don’t shape up. Unfortunately, literally attempting this is pretty hard on the person and the business; someone who tries to be both a manager and an individual contributor at the same time usually ends up doing one, or usually both, badly.

An alternative, though, is to take a page from sports and provide practice space for people. Just as a sports team might rotate players through different roles before figuring out what each one is best at, companies can use predictive scenario leadership games and exercises not just to train existing leaders, but to find leaders. Quite simply, when people don’t know what to do, they do what they are most comfortable doing. In predictive scenarios, people have the opportunity to demonstrate talents that might not be obvious or which may never come up in their regular jobs. For example, the best managers create order in chaotic or ambiguous situations and know how to build employees’ confidence. When you enable an entire department to participate in a predictive scenario, you can see who is actually doing those things. Rather than promote randomly, you can pick the people who most strongly demonstrate the desired skill set for the position you are looking to fill!

Is this easy? Not necessarily. It takes some serious effort to avoid the Peter Principle. I suspect that many of you reading this are thinking that you simply can’t afford do anything about it. The real question is, can you afford not to?

Stephen Balzac is an expert on leadership and organizational development. A consultant, author, and professional speaker, he is president of 7 Steps Ahead (www.7stepsahead.com), an organizational development firm focused on helping businesses get unstuck. Steve is the author of “The 36-Hour Course in Organizational Development,” published by McGraw-Hill, and a contributing author to volume one of “Ethics and Game Design: Teaching Values Through Play.” Contact him at steve@7stepsahead.com.

Death of a Thousand Knives

As published in Corp! Magazine

Very few companies are ever driven out of business by their competitors.

I’ve found that this statement upsets a great many people, all of whom are quick to jump up and start providing examples of companies that were, in fact, driven out of business by their competitors. This is missing the point. Indeed, it’s rather like a detective in a murder mystery concluding that the cause of death was that the victim’s heart stopped. It matters whether the heart stopped due to lead poisoning, for example in the form of a bullet, or due to some other cause. Indeed, understanding exactly what led to that heart stopping moment is a key part of solving the mystery.

Similarly, while it’s not so unusual for a failing company to have the coup de grace administered by a competitor, how they got to that point makes all the difference. Focusing only on the end point provides a very simple, comfortable solution, but not necessarily a particularly useful one.

Robotic Chromosomes, for example, was a company that dominated a particular niche in the bioinformatics market. They were an early entrant into the field and their products were initially the best on the market.

Over the course of several years, though, they developed a view of their clients as idiots. The fact that their clients were all highly educated research scientists did not enter into the equation. If they had trouble using the software, they were idiots. As a result, the company became increasingly less open to feedback from either clients or the market. While their market share was increasing faster than the market itself, they could get away with that attitude. Eventually, though, their growth started lagging the growth in the market. Phrases like “law of large numbers” and “temporary aberration” were batted about. When their market share started shrinking, phrases like, “temporary aberration” became even more popular. The view of the clients as insanely stupid for buying competing products became more common.

Today, they no longer exist. Were they driven out of business by their competitors? Only in the sense that they put themselves in a position to allow their competitors to drive them out of their dominant position in the market. Sure, their competitors may have pushed them over the cliff, but they were the ones who chose to walk to the edge and lean over.

Now, it may reasonably appear from the preceding description that Robotic Chromosomes was taken down by a clearly defined event, that is, viewing clients as idiots. That is not, however, quite correct. While it may appear that way in retrospect, the reality is that Robotic Chromosomes suffered from a series of cascading errors. Each mistake was small, easily overlooked or ignored. Each mistake led to more mistakes until eventually the company was suffering from so many small cuts that it eventually had no strength left to resist when its competitors moved in. So how does a company avoid this death of a thousand knives?

The obvious answer is that they needed better communications. While true, it again misses the point. Communications is where problems show up, but the communications are rarely the problem. Rather, the dysfunctional communications are the symptom of the problem. It’s critical to look beyond the symptoms to identify the real problem. Otherwise, you spend all your time looking at the wrong things, as Robotic Chromosomes so eloquently demonstrated.

Avoiding that fate requires a willingness to accept negative feedback; it means being willing to hear what people are saying about your product, your service or your management style. If you aren’t willing to listen, or if you structure the way in which you listen to negate the feedback, you’re setting yourself up for failure, one step at a time. For example, creating a culture that mocks and demeans your clients is not a recipe for success, and closes you off from valuable feedback from those clients.

Being willing to accept feedback is only a first step though. You have to create a context in which employees are not afraid to give you that feedback, and in which they believe that providing feedback is worthwhile. If people believe they’ll be punished for being critical or regarded as “not a team player,” it’ll be hard to get them to provide feedback.

Next, you need to clearly define your goals and also define how you’ll know whether you’re succeeding or failing. Robotic Chromosomes had very fluid definitions of success, definitions that shifted regularly to avoid facing unpleasant results. It’s important to separate the evaluation of the feedback you’re getting from the testing to see if the criteria for that evaluation are valid. In fact, verifying the validity of your criteria should be done before you then evaluate your feedback: otherwise, it’s too easy to redefine success and give yourself a few more cuts. None of them seem all that bad at the time.

Step by step, over the course of several years, Robotic Chromosomes successfully created an environment where any negative feedback could be ignored because that feedback was always coming from idiots. Their competitors didn’t drive them out of business. They drove themselves out of business; their competitors simply put them out of their misery. How will you avoid the death of a thousand knives?

Stephen Balzac is an expert on leadership and organizational development. A consultant, author, and professional speaker, he is president of 7 Steps Ahead (www.7stepsahead.com), an organizational development firm focused on helping leaders grow their businesses. Steve is the author of “The 36-Hour Course in Organizational Development,” published by McGraw-Hill, and a contributing author to volume one of “Ethics and Game Design: Teaching Values Through Play.” Contact him at steve@7stepsahead.com.

The Game’s Afoot!

Remember Sherlock Holmes’s famous line: “Come Watson! The game’s afoot.”

While some have argued that Holmes was referring to a soccer match, in fact this line almost always preceded Holmes going forth and solving the mystery.

This time, though, Watson was the brilliant one.

The news of Watson, the IBM supercomputer, winning Jeopardy has been all over the web lately. I was lucky enough to attend an event at IBM in Littleton where they explained a bit about Watson and how it was developed, followed by the final Jeopardy show.

Yesterday, I received an email from someone arguing that Watson was, quite possibly, just a publicity stunt. After all, doesn’t a computer have an innate advantage in buzzing in? And what”s the big deal about a computer answering questions? After all, can’t Google do that?

Here’s my response (although since I’m quoting myself, I get to add all the things I wished I’d thought of when I originally responded 🙂 )
An interesting post on Watson, but your questions are easily answered… just use Google 🙂

Seriously, as impressive as Watson’s question answering was, that wasn’t what made it so successful. Let me address your other points first, though.

The trigger finger point: all human players develop heuristics for training themselves to buzz in as quickly as possible without getting locked out. Watson has its own algorithms, based on how much confidence it has in its answer. There were times when the human players beat Watson to the punch. However, just as a human player will try to keep the questions in an area where he has greater knowledge, which translates to an improved ability to respond quickly, Watson does the same. Just as humans respond more rapidly when we have higher confidence in our answers, so does Watson.

Watson vs. Google: try typing a typical Jeopardy question into Google: “A city whose first airport is named for a WWII hero and whose second for a famous battle from the same war.” What you’ll get is a discussion of how Watson answered that question (Toronto???). Google forces us to ask questions in a way the computer understands; Watson answers questions the way we naturally speak. Although probably oversimplified, Google does keyword matching ranked by popularity. Watson is attempting to do semantic matching — in other words, answer based on meaning. That’s more like what we do, although Watson doesn’t necessarily mimic how we do it.

The real secret to Watson’s success, though, was less about its ability to answer questions as its ability to gauge the confidence of its answers. Watson bets small amounts when it has low confidence and large amounts when it has high confidence, just like a person (or at least how a person might wish to act). However, Watson is considerably more able than most people to accurately assess the likelihood of its being right or wrong.

Watson is also able to calculate with a high degree of accuracy where Daily Doubles are likely to occur. Apparently, it’s a statistical calculation based on past games, and Watson can run that calculation very, very fast. Faster than any human. Given the previous discussion on confidence, we can see that this strategy gives Watson a chance to really clean up.

In short, as impressive as is Watson’s ability to understand English and understand puns (yes, it can do that!), the real secret to Watson’s success is that it knows how to win big when it’s right and cut its losses when it’s wrong.

Now that’s a lesson we might all benefit from!

The Engines Cannae Take Much More…

As published in the CEO Refresher

Imagine for a moment Mr. Scott giving his famous, “Captain, the engines cannae take much more of this,” line and Kirk responding, “No problem, Scotty. You take a break and I’ll fix the engines.” Even for Star Trek this would be ludicrous. Kirk may be pretty smart, but he’s not the master engineer that Scotty is. It makes no sense for him to try to do Scotty’s job; that’s what he has Scotty for. Oddly enough, Star Trek is one of the few places where this scenario never happens.

Where does this scenario play out? In far too many businesses. I am always fascinated when a manager tells me that he would never ask his employees to do something that he couldn’t do. What is the point of having a team? A team that limits itself to the abilities of the leader is not really a team. It’s a group of henchmen who may be good at carrying out instructions, but who are not capable of achieving high levels of creativity or performance. It would be like Kirk refusing to order Scotty to fix the engines because Kirk can’t do it himself.

In an effective team, the abilities of the team are greater than the sum of the individuals. It is the capacity of the team to work as a unit, to be able to put the right person or subset of people in the right place to deal with problems that makes the team strong. Fictional though they are, the crew of the Enterprise is an effective team exactly because they know how to put the right people in the right place at the right time. While it certainly helps to have a cooperative script writer, the fact is that the level of teamwork that they demonstrate is not fictional at all. It is something that all teams can achieve, for all that barely one in five actually do.

To bring this into the real world, or at least as real as the software industry gets, I worked once with a software company that had the idea that every engineer should become expert in every other person’s code. Unfortunately, this was a fairly large project and the different pieces required different areas of highly specialized knowledge. Each of the engineers had spent many years building up that expertise and could not simply transfer it to every other engineer. While having partners working together makes a great deal of sense, trying to have everyone doing everything is self-defeating. It sacrifices the benefits that come from applying specialized knowledge to specific problems.

However, this was not nearly as dysfunctional as the suggestion by one senior manager at a high tech company that part of having everyone in the company better understand one another’s jobs, each person should spend time doing each of the other jobs. When it was pointed out that engineers are not always the most socially adept people, and that perhaps having the engineering team trying to market to customers wasn’t the best choice, his response was, “Then they need to learn.” When it was pointed out that marketing and sales professionals, talented as they are, generally are not trained engineers, he had the same response. Fortunately, wiser heads prevailed: while those engineers who wanted to become more involved in customer facing activities were given the opportunity to do so, the engineers did not end up trying to sell the product and the sales force did not end up attempting to build it.

Now, the fact is, this manager did have a point. Helping people to become more knowledgeable about one another’s jobs is important. If you understand just a little about what other people are doing, you have a much better sense of what is a reasonable request and what is not, what you can do that will help them accomplish their jobs, and what you can do to help them to help you do your job.

So how do you develop that level of mutual helping? Different people bring different skills to the project. The more people can get to know one another, to appreciate the perspectives, experiences, and ideas that each one brings, the more they will start to come together as a team. The leader needs to set the example that asking for help is not a sign of weakness and accepting help is not a sign that you can’t do your job. It is exactly because you have multiple perspectives and approaches, multiple skill sets and ideas, that the team becomes strong.

The leader can do this by, well, leading. Not by ordering or threatening or attempting to coerce people, but by demonstrating the behavior that he wants other people to engage in. The leader must be the first one to acknowledge that the reason there is a team in the first place is because the leader can’t do it all himself. If he could, why is anyone else there? Whether it’s Captain Kirk trying to run the Enterprise single-handedly or one man trying to play all nine positions on a baseball team, a leader who can’t accept help is not a leader.

What are you doing to help your team members help you?

Real Science Fiction

As published in Corp! Magazine

See if you can identify the actual science fictional elements from the following description of a scene from the original Star Trek.

Captain Kirk and his officers are sitting around a conference table aboard the starship Enterprise. They are looking at screens set into the table, on which information is being displayed. Occasionally someone taps a screen to get more information. Kirk and the others conduct their meeting, periodically referring to the displays.

Now, the Enterprise is certainly fiction. We don’t have any starships, despite the more optimistic predictions from the TV show.

The touch sensitive video screens were certainly science fiction back in the 1960s. Today, they’re almost quaint. We’ve moved well beyond that, with our Blackberries, iPhones, iPads, laptops, and tablet computers. So, no points there.

The real science fiction in this scene isn’t the array of gadgets or even the starship. It’s the fact that not one person is using the screen for anything other than business. No one is checking email, no one is Tweeting, no one is browsing the InterstellarNet, and no one is playing Angry Birds. Everyone is actively engaged in the meeting. Granted, these meetings usually occurred when the Enterprise was about to be destroyed by Romulans or something, but even taking that into account the behavior of the crew is still pure fiction. How many meetings have you attended where everyone was actively engaged like that? While it does happen, most businesses I speak with would like to see it happen rather more frequently than it currently is happening.

The first, and perhaps most important, thing about getting people engaged in meetings is to recognize the feedback you’re getting. When you start a meeting and everyone is already nose deep in a Blackberry, that’s feedback. The trick is to recognize what it’s telling you. Some possibilities include:

  • Participants do not see the point of the meeting.
  • Participants are not interested in the topic or material being discussed.
  • Participants do not see how the meeting is relevant to the work they’re doing or the deadlines they are facing.
  • The meeting is lacking in focus or does not have clear objectives.
  • You are boring.

Let’s take the last one first.

Sadly, not all presenters are the most interesting people on the planet. Some speak in a monotone,. Others don’t know when they’ve made their point and keep talking. Still others don’t respect the schedule. Naturally, if you’re reading this, that clearly doesn’t apply to you. However, not everyone listening to you realizes that. Therefore, it helps considerably to pay attention to your own presentation style so that you can be sure to get through to those who might otherwise assume that you are going to bore them.

Why are you holding your meeting? On Star Trek, there’s always a good reason for the meeting: for example, figuring out to avoid being eaten by a giant space amoeba. While it is unlikely that you are facing a similar threat, nonetheless there needs to be a point to the meeting. What is the goal? At the end of the meeting, what do you expect to have accomplished? If the answer is that you simply wanted to convey information to people, or have people share status updates, perhaps emails would better. After all, do the status updates really need to be shared at that moment in that place?

Along with the point of the meeting, it also has to feel important to the people you want present. They need to know that being there matters to them. This can be surprisingly tricky: far too often people assume they need to be present when they don’t. Since there are times when, surprising as this may seem, attendance at meetings is used as a gauge of employee engagement, it’s not too much of a stretch to realize that people might be attending the meeting to avoid being seen as disloyal. You can avoid this unfortunate misperception by having a clear agenda for the meeting and making that agenda known ahead of time.

Another advantage of a clear agenda is that the purpose and time requirements for the meeting are known ahead of time. This allows your employees to better plan their schedules. A documentation review session might be held for a specific period of time, while a brainstorming session might be more open-ended. Of course, even then it’s best to not “go until you are done.” Rather, define the duration in advance and also clearly define how you’ll know when you’re done. If you find that people can’t agree on how they’ll know when they’re done, you need to resolve that before you hold your meeting!

I’m occasionally asked when is the best time to start a meeting. Early? Late? Mid-day? The answer is that the best time is the time you specified. When people know when a meeting will start, they can plan accordingly. They walk into the conference room with their brains already focused on the meeting. If you don’t start on time, you create an opening for them to become bored waiting and get sucked into their smartphones. Once that happens, it’s much harder to get their attention back than if you’d not lost it to begin with.

A great deal of Star Trek is no longer science-fiction. What are you doing to make sure that employee engagement in meetings is on that list?